Retail Tracker #2

Retail Tracker Report

Period ending 03/23/2025

Produced every four weeks, the Retail Tracker Report provides insight into category dollar sales, segment and variety sales, average price per pound, and other helpful metrics.

  • Consumer sentiment dipped sharply in March due to worsening expectations across various economic factors, including personal finances, inflation and business conditions.
  • The paralyzing effects of economic uncertainty are leading to continued focus on home-prepared meals and money-saving measures when purchasing groceries.
  • Additionally, the very different timing for Easter in 2025 (April 20th) versus 2024 (March 31st) is affecting the year-over-year results in grocery sales the last of the four quad weeks.
  • Mushroom dollar sales reached $114 million in the four-week period, down 5.6% year-on-year. This was due to a combination of deflation and a volume decline of 3.9% versus year ago.
  • Unit sales were down more than volume sales, signalling a continued shift to larger pack sizes, with 24-ounce packages reflecting growth in dollars, units and volume.

Download your copy of the quick two-page summary,
the plug-and-play PowerPoint ready for use, and the in-depth Excel data file.


Source: Circana, Integrated Fresh, MULO, 4 or 52 weeks ending 03/23/2025

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