Retail Tracker

Retail Tracker Report

Produced every four weeks, the Retail Tracker Report provides insight into category dollar sales, segment and variety sales, average price per pound, and other helpful metrics.

• Restaurant visits remain subdued, while consumers purchase groceries more often to capitalize on sales promotions and minimize at-home food waste.
• The quad-week period reflecting the larger MULO+ universe had the best results in many weeks. At $110 million, dollar sales were flat against the same weeks in 2023.
• Volume sales, at 24.1 million pounds for the quad weeks were down a mere 0.5%. This continues a trend seen in the past few reports of the market levelling out.
• Crimini mushrooms increased dollar and pound sales during this quad-week, as did specialty mushrooms.
• Compared to the prior quad week, pounds increased 2.9%, moving us from a downward pattern into the upswing typically seen in the fall through January.
• 24-ounce packages have overtaken 16-ounce packages as the second-largest seller behind 8-ounce packages.