Media Placements – 02/05/20
Mushrooms in the News: 02-05-2020 Mushrooms gained spotlight during the Super Bowl in Progressive Insurance’s new commercial featuring their faux restaurant, Portabella’s. Thanks to The Blend™, mushroom sales have been rising, as attributed to in The Packer this week. Peter Wilder, marketing director at To-Jo Mushrooms also noted that “‘Mushroom blends are a great way […]
Media Placements – 01/29/20
Mushrooms in the News: 01-29-2020 Trend coverage continues this week in outlets such as Baltimore Magazine, Luxe Beat Magazine and The Daily Times (Tenn.) as well as from product innovation firm Mattson. Baltimore Magazine highlights the Blended Burger Project for the trendiness factor for chefs and also includes the sustainability benefits of the initiative. The […]
Media Placements – 01/22/20
Mushrooms in the News: 01-22-2020 With the rise of plant-based and flexitarian conversations, Modern Farmer outlined the benefits of The Blend online this week. A 2018 Blended Burger Project winner, Fiore Moletz, was featured in the article for his burger and use of The Blend, explaining that “‘The most important thing for me with the […]
Media Placements – 01/15/20
Mushrooms in the News: 01-15-2020 This week, Mushroom Council earned an array of large national feature stories from a variety of sources. On national TV, Registered Dietitian Annessa Chumbley shared her recipe for blended Hearty Tomato Soup in a segment that aired on the Hallmark Channel. In print, Health Magazine published a full-page illustrative feature […]
Media Placements – 01/08/20
Mushrooms in the News: 01-08-2020 Happy New Year! Mushrooms and The Blend continue to appear in trends lists on outlets including PureWow, Well + Good, CNN and Eater. PureWow noted, “According to Whole Foods, meat-plant blends (like the Blended Burger Project) and lower-carbon farming are on the rise.” With The Pennsylvania Farm Show kicking off […]
Media Placements – 12/18/19
Mushrooms in the News: 12-18-19 The December issue of Shape Magazine included a one-page spread on how to ‘Build a Blended Burger,’ noting that mushrooms add a “luxurious caramelized flavor.” Mushrooms and The Blend continue to be spotlighted as a 2020 food trend, appearing in articles in Women’s Health, FoodNetwork.com, Livestrong.com and IFT Magazine.
Media Placements – 12/11/19
Mushrooms in the News: 12-11-19 This week, The Blend continues to be named a 2020 food trend by media, bloggers and trade organizations. In a trade story by Food Processing Magazine, “Animal-Based Meat Still Going Strong,” the Blended Burger Project is mentioned as a “significant” example of how blended products are being introduced to flexitarians. […]
Media Placements – 12/4/19
Mushrooms in the News: 12-4-19 Mushrooms were featured strongly in Thanksgiving recipe coverage in outlets such as The Washington Post, Food52 and O, the Oprah Magazine. In an article all about gravy, Becky Krystal of Washington Post says: “Mushrooms are a no-brainer, and they pack a real punch when combined with miso.” We continue to […]
Media Placements – 11/20/19
Mushrooms in the News: 11-20-19 In an article about the rise of Flexitarianism on Bloomberg, the author highlights Applegate’s Blended Burger, among other plant-animal blends. Registered Dietitian Dawn Jackson Blatner says “It’s (the flexitarian movement) a pro-plant movement, not anti-meat.” Grub Street asked chefs “What will dinner look like in 2029?” and published a roundup […]
