Media Placements – 05/16/2022

Mushrooms in the News: 05-16-2022

Flavor & the Menu’s Rob Corliss professed their appreciation for mushrooms in the extensive feature “Umami King.” Rob declared mushrooms as “gastronomic joy,” and shared with chefs and menu developers tips and recipes for prepping mushrooms in myriad styles, from sautéed and roasted to pickled and smashed. 

The Consumer Reports TV segment on why mushrooms are the “it vegetable” continues to air on stations nationwide, with Omaha, NE and Greensboro, NC becoming the latest to air the feature. The segment highlights the popularity of mushrooms over the past few years, in addition to nutrition facts and recipes.

What did Julia Child have to say about mushrooms?  Tasting Table this week dug into Child’s archives for her tips on sautéing mushrooms for an array of dishes.

CONSUMER

• From supplements to coffee, Mushrooms seem to be having a moment. – WFMY News 2 (Greensboro, N.C.)
• Consumer Reports explains the hype behind a new ‘it’ food – KETV7 (Omaha, NE)
• Magnificent Mushrooms – Salt Lake City Weekly
• Juicy Portobello Mushroom Burgers with Pesto – The Kitchn
• Mushroom, Bacon, and English Muffin Strata – Harry & David
• Vegetarian French Dip Sandwiches – Budget Byte$
• Cream of Mushroom Soup – Healthy Recipes
• Willkommen to Squabisch Pretzels: Berkeley’s Twist on German Pretzels – Spoon University
• How To Get The Best Sauteed Mushrooms, According To Julia Child – Tasting Table
• Lowly mushrooms may be key to ecosystem survival in a warming world – Science.org
• Is It Dangerous To Eat The Gills On Portobello Mushrooms? – Mashed
• Roy Rogers Introduces New Mushroom Jack Burger – ChewBoom
• The Counter Launches New Portobello Mushroom Burger – ChewBoom
• The Counter Introduces the Savory New Portobello Mushroom Burger – Street Insider
• Finally: A Stuffed Portobello Mushroom Recipe That’s Actually Delicious – Camille Styles
• Cooking with Styles Under $20: Pork Tenderloin with Cremini Mushrooms, over Roasted Red Potatoes, & Broccoli – CBS8 (San Diego, CA)

TRADE

• Umami King – Flavor & the Menu
• Smallhold Opens First Certified Organic Mushroom Farm in Los Angeles County – Perishable News

SOCIAL

• Keto Pizza – Keto Guides

SOCIAL/DIGITAL

Top Posts

This week’s top posts included a Steak au Poivre recipe from the Kitchn, as well as a post sharing that mushrooms This week’s top posts were a Teriyaki Tempeh Taco recipe for celebrating Cinco de Mayo, as well as a recipe for walnut pesto and sautéed mushrooms on toast.

Post Performance:

• Impressions: 6,215
• Engagements: 173
• Reactions: 102
• Comments: 5
• Shares: 9

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Post Performance:

• Impressions: 2,864
• Engagements: 107
• Reactions: 81
• Comments: 3
• Shares: 10

Engage with this post on Facebook, Instagram,  and Twitter.

The views and opinions in the article links included in this email are those of the authors and do not necessarily represent the views and opinions of the Mushroom Council.