Media Placements

Media Placements – 02/15/2021

February 15, 2021

Mushrooms in the News: 02-15-2021

At-home mushroom growing kits were the star of a recent front page article on the style section of The New York Times. The article also makes mention of mushrooms’ growing popularity and the sustainability benefits.

Industry-funded research published in Food Science & Nutrition is continuing to receive media coverage. This week, outlets include the National Herald, Technology Networks, HortiDaily and Nutra Ingredients.

In addition to the syndicated article, Healthy, Wholesome Dishes to Support Immune Systems, an accompanying recipe video is now available for distribution. Both the article and video will be accessible for media pick-up throughout the duration of the Feed Your Immune System campaign.

The Mushroom Council’s recent press release detailing mushrooms’ inclusion on top 2021 trends lists was shared by Perishable News, Produce Blue Book and The Packer.





Top Posts

Top posts this past week included a post for National Stuffed Mushroom Day, as well as a recipe roundup for “The Big Game.”

Post Performance:

  • Impressions: 16,265
  • Engagements: 1,725
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  • Comments: 66
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Post Performance:

  • Impressions: 10,335
  • Engagements: 691
  • Reactions: 540
  • Comments: 18
  • Shares: 46

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