Shopper Segmentation

Shopper Segmentation studies analyze consumer behavior, preferences, and demographics to identify distinct customer groups. This information helps tailor marketing strategies, enhance product offerings, and boost sales. The Why Behind Volume […]

Nutrition Label Studies

NUTRITION FACT PANELS Nutrition Facts Panels Serving size information and nutritional facts panels for 7 mushroom varieties. NUTRITION LABEL STUDIES Fresh Mushrooms Package Optimization & Messaging Test Quantitative Research The […]

Cold Chain

Cold Chain Materials The industry has developed Best Practices in Handling and Cold Chain Management that can help ensure your success. Cold Chain Poster We strive to provide the best […]

March 21, 2024

Ready to Use Resources

The Blend™ The Mushroom Council is here to help support your sales of mushrooms, including The Blend™. Learn more about how you can leverage our templated or custom promotional programs […]

March 20, 2024

Retail Dietitian Resources

Feed Your Immune System The Mushroom Council has a variety of materials for nutrition professionals, including a Feed Your Immune System handbook and a comprehensive health signage package, available for […]

March 19, 2024
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