Media Placements – 03/06/2024

Prevention’s recent print article, Mushroom Magic, highlights five varieties shoppers should consider to make their meals more versatile and flavorful. The article shares recipes, flavor profiles and health benefits of each variety.

The Produce News shared new details about The Mushroom Council’s ‘Mushroom Loyalist’ campaign. “The Mushroom Council will target its most loyal shoppers in an all-new multimedia advertising campaign aimed at encouraging those who already love mushrooms to purchase even more.”

Social media influencers are sharing their #MushroomMonday celebrations. Donnie Otero, a district manager at Jersey Mike’s known as “That Crazy Sub Guy,” shared a #66 Portabella Cheese Steak with his 368,000+ followers on Instagram and TikTok. Cooking With Rel shared a restaurant review at Portland, Ore.’s Montelupo Market, which serves a mushroom focaccia and veggie sandwich with portabellas.

CONSUMER

• Mushroom Magic – Prevention
• Tabitha Brown is on a Journey – Better Homes & Garden
• Always Follow Your Heart – Woman’s World
• 15 Meaty Oyster Mushroom Recipes, From Tender Steaks to Rich Stroganoff – Food & Wine
• Long Live the Noodle – Food Network Magazine
• Sizzle – bon appetit
• Mushrooms Vs Truffles: Everything You Need To Know – Mashed
• 13 Ways To Upgrade The Flavor Of Store-Bought Pizza Sauce – Tasting Table
• Crimini Mushroom and Caramelized Onion Deep Dish Quiche – One Green Planet
• Soup – ER Bowls – Taste of Home
• 8 Foods high in Niacin that can reduce your Cholesterol Levels – MSN
• 17 High-Fiber Noodle Dinners to Make This Month – EatingWell
• Mushroom Pasta and More Recipes We Made This Week – Bon Apetit
• 10 Vegan Recipes That Went Viral Last Week – One Green Planet
• The Secret To Freezing Mushrooms for Fresh Flavor – The Spruce Eats
• 15 New Vegetarian and Vegan Cookbooks to Check Out This Spring – Epicurious
• Better with Biscuits – Country Living
• Head Start – Country Living
• Shoulder Season Stunners – Food & Wine
• Quick Beef Stew with Mushrooms & Dijon – Cooks Country
• Weeknight Cooking – Food Network Magazine
• Cast Iron Burgers Are a Must in Winter – Chicago Tribune

TRADE

• The Mushroom Council launching the ‘Mushroom Loyalist’ campaign – The Produce News
• Top Five Trends From 2024 Winter Fancy Food Show Revealed by Specialty Food Association Trendspotter Panel – Perishable News
• Shoppers Seek Specialty Mushrooms – Produce Business

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The views and opinions in the article links included in this email are those of the authors and do not necessarily represent the views and opinions of the Mushroom Council.