Ready to Use Resources
Ready-to-Use Resources
Bring the It’s Not Magic. It’s Mushrooms. campaign to life in your stores with ready-to-use merchandising and marketing assets designed to drive traffic, boost basket size and inspire shopper purchase. This toolkit gives you quick access to plug-and-play materials, customizable assets and campaign messaging to make it easy to align with the national effort.
Mushroom Resources and Tools
Handling Best Practices
Maintaining a proper cold chain and other best practices for handling mushrooms.
Nutrition Label Studies
Nutrition labeling resources developed to provide mushroom growers and marketers an overview of nutrition labeling regulations.
Mushrooms in the Plant-forward Kitchen
Timely and topical sell sheets to help you and your retail team promote and grow your sales of fresh mushrooms.
The Blend™
The Mushroom Council is here to help support your sales of mushrooms, including The Blend™. Learn more about how you can leverage our templated or custom promotional programs in your stores.
Downloadable Mushroom Images
Download high resolution fresh mushroom varieties photography.
Mushroom
Recipe Cards
Download high resolution, print ready recipe cards.
